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Tuesday, January 21, 2014
On My Watch: Post #7--Blockbuster Ideas
Big ideas (blockbusters) have the power of transformation and refocus. GSA adopted several key blockbuster ideas that resonated strategically from them to the rest of the government—changing GSA’s image from being a warehouse to being a powerhouse. The big ideas were Zero Environmental Footprint (ZEF), which acted as a “pull metric” that pulled GSA toward more perfect products. Very much like reverse engineering—starting with the end in mind. Such a pull metric forced a focus on innovation. Note the section on SLAMS—compressed, all-stakeholder lock-ins that produced big decisions in a day—worth reading.