Overview: What do jazz, improv comedy, and businesses all have in common? They’re all collaborative experiments that can bring you pleasure and at times pain—but always something new and unpredictable. Bottom line, it’s the group, not individuals, that sparks creative genius. Radical creative breakthroughs like the television, the airplane, the Internet, and more are ultimately the result of collaboration, not a single genius’ insight. If ours is becoming an innovative economy, teaching people the power of group genius becomes critical.
Group Genius: The Creative Power of Collaboration (Basic Books, 2007) by Keith Sawyer, reviewed by Steve Gladis PhD