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Friday, March 13, 2009

The Leadership Code: Rule #4--Build the Next Generation

This is the 4th of 5 posts based on a book review of The Leadership Code: Five Rules to Live By written by Dave Ulrich, Norm Smallwood, and Kate Sweetman (Harvard Business Press, 2008)

Just as leaders must be good talent managers in the day-to-day operations of the company, they must also be excellent human capital developers. Recruiting and retaining for the short term is not enough. Leaders have to ensure that the company survives or outlives the individual. Thus, as human capital developers, leaders need to be able to show talented people how they fit into the future of the organization and keep them motivated for the sake of the organization and the individual’s future.
Key issues discussed in this rule:

-- Map the workforce
-- Create a firm (organizational) and employee brand
-- Help people manage their careers
-- Find and develop next generation talent
-- Encourage networks and relationships

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