Creativity: Post#4--The Ugly Baby and the Hunger

The Ugly Baby: Catmull found that the industry was always hungry for the next box office smash—he call this insatiable lust for content, “The Hunger.” However, early ideas were what he calls “The Ugly Baby,” which had to be protected from a premature release to The Hunger. Lots of conflict happened at Pixar when there was tension between “the Beast [Hunger] vs. the Baby.”